Native advertising fears giving way to best practices, profits

Native advertising works everywhere, doesn’t interrupt, adds value, and commands high CPMS. What’s not to like?

CJ David
ADVERTISING: NATIVE ADVERTISING


It’s everywhere. When you open your email, Google a recipe, look for a silly cat video, search for a holiday destination, comparison shop for cameras, or simply try to read an article a friend recommended on Facebook, it’s there. Native...

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