90% of women in the survey think of themselves as smart bargain shoppers

“If consumers like a product, we shouldn’t make it hard for them to buy it.” Heather Marie 72Lux CEO


Allure and ShopAdvisor recognised that not every reader is always in a position to purchase items immediately, but magazines and advertisers don’t want to lose them as customers. Enter the “watch list.” The ShopAdvisor technology enables readers to...

Read latest Innovations in Magazine Media 2014 World Report online.

Online newspapers at PressDisplay.