Role reversal Case study: Hearst Magazines
James Wildman, President and CEO, Hearst Magazines UK, on how the publisher is using reverse publishing
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Hearst UK publishes 23 brands, including ELLE, Harper’s Bazaar, Cosmopolitan and Good Housekeeping – with its print and digital brands reaching more than one-in-three UK women and one-in-four UK men every month.
James Wildman, the business’s president...
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