How to start your subscription strategy

The magazine media industry is on the brink of a new chapter in its history, morphing from transactional, print advertising to being hyper-focused on building lasting and profitable relationships with readers.

Report by Martha L. Stone, CEO, World Newsmedia Network
How To: Paywalls

HISTORICALLY, several print magazine companies have made around 70 per cent of their revenues through print advertising, but many now recognise they must “future proof” their companies by diversifying their portfolios. As the magazine media industry...

Read latest Media Intel Report 2019 online.

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